Appalachia Service Project appoints Melisa Winburn as President and CEO with commemorative event

Posted By: Melanie Campbell News,

Appalachia Service Project appoints Melisa Winburn as President and CEO with commemorative event on International Women’s Day

JOHNSON CITY, Tenn. (March 5, 2024) — Appalachia Service Project (ASP) announces Melisa Winburn as the new President and CEO, succeeding Walter Crouch after his retirement. The transition will be marked by an official event on March 8, 2024, coinciding with International Women's Day and Women in Construction Week.

Melisa, having served with ASP for the past 11 years, takes on the role due to her leadership in the non-profit world and her dedication to the organization’s mission and vision.

Walter Crouch, expressing confidence in Melisa's leadership, said, "I am delighted to pass the torch to Melisa, she is an exceptional leader. Her passion for the mission, coupled with her strategic vision, will propel Appalachia Service Project into a future marked by continued success and impact."

Melisa, on accepting her new role, stated, "I am deeply honored to lead Appalachia Service Project as I begin this new role. ASP has a remarkable 55-year foundation, and I am committed to building on the legacies of the incredible leaders that came before me. Together, with our amazing ASP team, we will continue our mission to create positive change in the communities we serve.”

The official announcement event on March 8 coincides with International Women's Day and the 26th annual Women in Construction Week. Attendees can gain insights into ASP's future plans, learn more about Melisa's vision, and witness the passing of the torch from Walter to Melisa.

Media representatives are invited to join us on this day to capture the spirit of leadership transition and celebrate the contributions of women in the construction industry. The event offers opportunities for interviews with Melisa Winburn, Walter Crouch, and other key figures within ASP. Media representatives are also welcome to join us for lunch, which will commence immediately following the celebrations, and tour the ASP office and warehouse before or after the event. If an office and warehouse tour is desired, please reach out to Chelsi Crockett at


Friday, March 8

12:00 pm

Appalachia Service Project 

4523 Bristol Highway, Johnson City, TN 37601




Appalachia Service Project (ASP) is a Christian ministry, open to all people, that inspires hope and service through volunteer home repair and replacement in Central Appalachia. Since 1969, ASP volunteers have been making homes warmer, safer, and drier for families in need in Central Appalachia and providing life-transforming experiences for everyone involved. In recent years, ASP has expanded its outreach to include building new homes for low-income families whose homes were destroyed by fire or flooding and others whose homes are beyond repair. These homes come as gifts of grace to the families at no cost to them. Each year, ASP typically hosts approximately 10,000 volunteers working in four different Central Appalachian states, serving over 250 families with home repairs and new home construction.